Creative Technologies stories - Page 3
Thanks to computers, humanity opened the door to an infinite world of creation and innovation. Creative Technologies encompasses a wide range of technologies related to computing and design, such as digital product design, digital content creation, advertising, as well as virtual reality.
With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
Indigo Telecom hires Ilex to drive global growth push
Last month
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network infrastructure
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hyperscale
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dc
Indigo Telecom appoints Ilex as global marketing and PR partner to sharpen messaging and support its international expansion strategy.
Trust as a measurable asset for CMOs in the age of AI
Last month
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cx
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martech
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partner programmes
As AI floods marketing channels with competent content, CMOs are racing to quantify trust as their scarcest and most valuable asset.
Why brand visibility is the most critical metric in today's AI-driven world
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crm
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digital transformation
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cx
As AI transforms search, traditional marketing metrics lose clout, making always-on brand visibility the new make-or-break advantage.
iHeartMedia & Global Gaming League forge audio pact
Last month
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gaming
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digital entertainment
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ar, vr & metaverse
iHeartMedia signs Global Gaming League audio deal to launch culture-driven gaming podcasts across its US broadcast and streaming network.
Dell debuts Premium 14 & 16 laptops with Intel AI chips
Last month
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power / energy
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clean technologies
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agentic ai
Dell debuts 14in and 16in Premium laptops with OLED screens, Intel Core Ultra chips and RTX graphics, targeting power users and creators.
Adobe & Nvidia deepen AI pact for creative workflows
Last month
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digital transformation
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cx
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martech
Adobe and Nvidia are expanding their AI alliance to power Firefly, agent-based workflows and 3D digital twins for creative teams.
Apple unveils AirPods Max 2 with H2 chip & new audio tech
Last month
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wearables
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digital entertainment
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ai
Apple unveils AirPods Max 2 with H2 chip, improved noise cancellation, creative tools and Live Translation, starting at AUD $999 in Australia.
Adobe chief Shantanu Narayen to step down amid AI shift
Last month
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saas
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digital transformation
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martech
Adobe boss Shantanu Narayen to step down as chief executive after 18 years, staying on as chair while the group navigates the AI era.
The Golden Triangle of marketing in the AI era
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digital transformation
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martech
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partner programmes
As AI reshapes search, B2B brands must fuse thought leadership, media clout and GEO to stay visible, trusted and cited in summaries.
Why technical foundation is critical for Generative Engine Optimisation (GEO) success
Last month
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martech
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genai
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llms
Strong GEO technical foundations now decide if AI engines even see your brand, turning structured data into future B2B revenue.
PixVerse hits unicorn status with record AI video round
Last month
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digital transformation
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e-learning
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rpa
AI video platform PixVerse becomes a unicorn after a record Asia Series C funding round valuing the company at over USD $1 billion.
BrightEdge unveils AI tools to track search visibility
Last month
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data analytics
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cx
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martech
BrightEdge launches AI tools to show brands how they appear in generative search answers and how AI agents crawl and interpret their sites.
CTERA debuts Fusion Direct to unify file & object data
Last month
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storage
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hybrid cloud
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data analytics
CTERA launches Fusion Direct, unifying file and object storage in one global namespace to streamline AI, analytics and collaboration data use.
AI productivity gains erased by document verification
Last month
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data protection
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document management
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devops
AI tools leave office workers no faster overall, as time spent double-checking documents cancels out most of the promised productivity gains.
Canva unveils Magic Layers to turn flat images editable
Last month
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uc
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erp
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genai
Canva launches Magic Layers beta, using AI to turn flat PNG and JPG images into editable, layered designs across key English-speaking markets.
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AI ambition outpaces readiness for smaller businesses
Last month
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data protection
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manufacturing
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data analytics
SMBs are bullish on AI but a new ECI report finds poor data, scarce skills and unclear use cases are stalling real-world results.
Gartner tips AI to upend work tools, hiring & data
Last month
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data analytics
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digital transformation
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hcm
Gartner predicts AI will disrupt office software, hiring and data by 2030, triggering a USD $58 billion productivity tools shake-up.
Zapier data shows AI is now infrastructure for leads
Last month
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crm
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digital transformation
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cx
Zapier's study of 10,000 workflows shows AI is shifting from one-off tools to core lead-management infrastructure for sales teams.
Nvidia unveils data-centre RTX servers for game dev
Last month
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gaming
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devops
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hyperscale
Nvidia pitches RTX PRO data-centre servers to virtualise game development, unifying creative, AI and QA workloads on shared GPUs.
IBM warns AI & quantum threats will reshape cybercrime
Last month
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malware
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data protection
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ransomware
IBM warns shadow AI, deepfakes and quantum threats will reshape cyber risk by 2026, as autonomous agents speed breaches and ransomware.