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Creative Technologies stories - Page 2

Thanks to computers, humanity opened the door to an infinite world of creation and innovation. Creative Technologies encompasses a wide range of technologies related to computing and design, such as digital product design, digital content creation, advertising, as well as virtual reality.

With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
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Optimizely training sparks surge in marketing AI agents

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Optimizely training programme sees 375 AI agents built in five days as waitlist tops 1,500 amid rising enterprise marketing demand.
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Hands-on review: Apple AirPods Max 2 refined upgrade

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Apple's premium over-ear headphones gain stronger noise cancellation, USB-C lossless audio and new smart features, but keep the same familiar design.
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Levanta acquires Perch+ to expand Amazon marketplace

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Levanta buys Perch+ as it broadens creator and affiliate tools for Amazon sellers, adding hundreds of merchants and publishers to its platform.
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US SMBs use AI mainly for data analysis, schedules

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US small businesses turn to AI for data analysis, scheduling and stock control as most keep tech budgets steady or higher, survey finds.
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Optimizely named Gartner leader for ninth year running

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Optimizely says its AI-driven content marketing platform has helped secure a ninth straight Gartner Leader spot as vendors race to automate workflows.
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Gigabyte unveils dark wood AM5 motherboard for gamers

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Gigabyte adds dark wood styling to its premium AM5 motherboard line, pairing the X870E AERO X3D Dark Wood with Ryzen support and Wi-Fi 7.
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Microsoft launches three new MAI AI models for Foundry

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Microsoft expands its in-house AI push with three Foundry models for speech, voice and images, as WPP signs on to test the new tools.
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Intel releases neural texture compression SDK for game devs

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Intel launches neural texture compression SDK to help game developers cut texture storage and memory use, with up to 17x savings.
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Meep-morp launches Resolve workflow tool for editors

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Meep-morp unveils Resolve workflow software to automate exports, tagging and uploads, aiming to cut post-production delays for professional editors.
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Animoca Brands launches AliBAE with CHECK bounty rewards

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Animoca Brands unveils AliBAE AI creator platform with 100,000 CHECK in bounty rewards and Alibaba's Qwen models.
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Garney adopts Hyland for SAP SuccessFactors in HR shift

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Garney deepens Hyland tie-up to unify HR records in SAP SuccessFactors, aiming to cut manual work and bolster automation across its US operations.
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AI Personality awards launch with USD $90,000 prize

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AI creator platforms launch awards with USD $90,000 prize fund as virtual personalities move deeper into the online economy.
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Global handheld smart camera shipments jump 83% in 2025

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IDC says global handheld smart camera shipments surged 83% to 16.65 million in 2025, with DJI and Insta360 leading the boom.
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Meliora buys Backchat Media to expand into New Zealand

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Meliora acquires Auckland-based Backchat Media, gaining a New Zealand foothold and bolstering its APAC digital strategy and content offering.
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WordPress.com adds AI write tools for site control

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WordPress.com now lets AI agents draft, edit and publish content directly to sites via conversation, expanding beyond read-only integrations.
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Adapting to change: How SEO specialists can leverage Google's generative AI update

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Google's generative AI update pushes SEO into a new era, forcing specialists to prioritise intent, E-E-A-T and NLP over rankings alone.
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Arduino, Qualcomm launch Hackster contest for UNO Q

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Arduino and Qualcomm launch a global Hackster contest around the new AI-focused UNO Q board, giving away 300 units to developers.
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Adobe adds custom models to Firefly in public beta

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Adobe has opened Firefly Custom Models to public beta, letting creators train image generation on their own styles while unifying AI tools.
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The pros and cons of AI in content generation: all you need to know

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AI is reshaping content creation, boosting speed and scale while raising urgent concerns over quality, authenticity and reader trust.
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AI speeds up content production, but sameness a problem

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PhotoShelter report finds content is produced faster with AI, but brands are still battling generic content, stalled approvals and flat audience engagement.