Unified commerce stories
Retailers brace for AI search and complex deal discovery
3 days ago
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digital transformation
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cx
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martech
As shoppers turn to AI search and influencers to hunt deals, retailers race to unify promotions or risk confusion, margin hits and lost loyalty.
EILEEN FISHER adopts Aptos tech to unify store sales
Last month
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crm
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digital transformation
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cx
EILEEN FISHER will roll out Aptos ONE POS across 50+ North American stores to unify sales, inventory visibility and omnichannel service.
Sitoo gets Gartner recognition in Unified Commerce Platforms
Mon, 12th Jan 2026
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data protection
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dr
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data analytics
Sitoo has been named a Representative Vendor in Gartner's 2025 guide on AI-enabled unified commerce platforms for Tier 2 retailers.
Pacsun transforms stores with unified point of sale technology
Thu, 20th Nov 2025
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cx
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martech
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commerce systems
Pacsun has launched a unified point of sale system in 300+ stores, boosting order fulfilment by 40% and cutting logistics costs by 25%.
Glik's deploys Aptos tech to transform stores & unify commerce
Wed, 8th Oct 2025
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crm
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digital transformation
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cx
Glik's is set to transform its 70+ US stores and online channels by adopting Aptos' unified commerce tech for a seamless shopping experience.
Road Runner Sports adopts mobile POS to boost service & reach
Tue, 13th May 2025
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crm
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unified commerce
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returns
Road Runner Sports will deploy the Aptos ONE mobile-first POS across its 50+ US stores to boost personalised service and streamline sales.
AI & unified platforms shape the future of self-service
Thu, 8th May 2025
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cx
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martech
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digital entertainment
B2C firms are embracing AI-powered self-service platforms to cut costs and boost customer flexibility, enhancing subscription account management.
Adyen partners with HEYTEA for global payment expansion
Mon, 24th Feb 2025
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cx
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martech
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adyen
Adyen has partnered with HEYTEA to support its international expansion, enhancing payment solutions across the US, UK, Singapore, and Australia.
Unified commerce reshapes shopping in India & the US
Tue, 24th Sep 2024
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martech
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supply chain
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omnichannel
Consumers increasingly blend online, offline, and social media shopping platforms. A report by Locus and Coresight highlights 65.8% utilising multiple touchpoints.
VTEX and Adyen partner to extend unified commerce experience
Thu, 22nd Sep 2022
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martech
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commerce systems
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partner programmes
VTEX and Adyen have formed a global partnership to provide a unified commerce experience for brands and retailers.