eCommerceNews US - Technology news for digital commerce decision-makers

Under Armour stories

Marketing dashboard laptop rising graphs multichannel icons us map

Maestra’s US customer base surges as brands ditch Klaviyo

This month
#
under armour
Maestra’s US customer base jumps 144% as DTC brands abandon Klaviyo for a single platform spanning email, personalisation and paid media.
Ai consultancy acquisition london edinburgh offices merging

Hedgehog lab buys Label Sessions to boost AI growth

Sat, 27th Dec 2025
#
under armour
Hedgehog lab acquires innovation network Label Sessions to build a full-stack consultancy for AI-driven strategy and product delivery.
Interlocking puzzle arrow hedgehog and network global growth art

Hedgehog lab buys Label Sessions to boost AI growth

Fri, 19th Dec 2025
#
under armour
Hedgehog lab has bought Label Sessions to build a full-stack innovation consultancy, linking AI delivery with a 500-strong global expert network.
Modern office professionals around computer monitor showing colorful data charts

Amplitude launches AI Agents to streamline product optimisation

Thu, 12th Jun 2025
#
under armour
Amplitude unveils AI Agents to automatically analyse user data and suggest product optimisations, helping businesses improve conversion and engagement efficiently.
Thinkstockphotos 641382150

Financial services must change mindset to contain cyberattacks

Thu, 31st May 2018
#
under armour
CyberArk's EMEA VP discusses evolving techniques of cybercrime in the financial sector and how businesses need to think like attackers.
Machine learning

IBM and Under Armour look to transform healthcare tech

Fri, 22nd Jan 2016
#
under armour
A future version of the UA Record app powered by IBM Watson could be the first healthcare system to utilise cognitive computing technologies.
Ua

Under Armour joins digital fitness club with UA Record

Thu, 8th Jan 2015
#
under armour
Under Armour has jumped on the digital health bandwagon with the release of the UA Record, the latest addition to the digital health and fitness network.