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Location data stories

MiQ integrates Lifesight data to boost Sigma ad platform insights
Data Analytics

MiQ integrates Lifesight data to boost Sigma ad platform insights

MiQ has partnered with Lifesight to integrate location data into its Sigma platform, enhancing audience targeting and measurement across multiple advertising channels in JAPAC.

By Kaleah Salmon • 3 min read • Thu, 14th Aug 2025
GapMaps launches GapFinder to aid strategic site planning
Location data

GapMaps launches GapFinder to aid strategic site planning

GapMaps has launched GapFinder, a new tool designed to help businesses across multiple sectors make informed decisions on location strategies.

By Melania Watson • 2 min read • Thu, 13th Feb 2025
Sygic app adopts what3words for precise location search
Emergency services

Sygic app adopts what3words for precise location search

Sygic's GPS Navigation app now integrates what3words' location technology, providing Premium+ users with precise navigation using unique three-word addresses.

By Catherine Knowles • 3 min read • Wed, 8th Jan 2025
Vultr partners with HEAVY.AI to boost GPU-accelerated analytics
Unified Communications

Vultr partners with HEAVY.AI to boost GPU-accelerated analytics

Vultr partners with HEAVY.AI to enhance data analytics with global NVIDIA GPU cloud infrastructure, aiming to boost efficiency and performance across various industries.

By Catherine Knowles • 3 min read • Fri, 20th Sep 2024
Appdome enhances geo-fraud detection to boost mobile app security
Virtual Private Networks

Appdome enhances geo-fraud detection to boost mobile app security

Appdome unveils enhanced Geo-Fraud Detection features, including Geo-Location Fencing, to boost mobile app security and compliance against location spoofing and VPN threats.

By Kaleah Salmon • 3 min read • Tue, 30th Jul 2024
Appdome enhances geo-fraud detection with new security features
Virtual Private Networks

Appdome enhances geo-fraud detection with new security features

Appdome has bolstered its Geo-Fraud Detection service with Geo-Location Fencing and Geo Desync Attack Detection to better protect mobile apps from location-based fraud.

By Catherine Knowles • 3 min read • Fri, 26th Jul 2024
ESET identifies dramatic rise in deceptive SpyLoan apps in APAC region
Google

ESET identifies dramatic rise in deceptive SpyLoan apps in APAC region

ESET reports a marked increase in deceptive SpyLoan apps targeting the APAC region, posing a serious cyber threat.

By Imee Dequito • 3 min read • Fri, 8th Dec 2023
GapMaps expands data directory across major growth markets
Datasets

GapMaps expands data directory across major growth markets

The move provides brands with unprecedented insights and intelligence to strengthen their location decision-making in these high growth markets.

By Shannon Williams • 4 min read • Fri, 4th Aug 2023
GapMaps adds new Visitation Data feature to GapMaps Live
Data Analytics

GapMaps adds new Visitation Data feature to GapMaps Live

The technology is set to give brands powerful insights into real-time customer visitation patterns using authorised location data collected from mobile phones.

By Mitchell Hageman • 3 min read • Mon, 5th Dec 2022
Lasoo selects Marketplacer to enhance eCommerce ops
Software-as-a-Service

Lasoo selects Marketplacer to enhance eCommerce ops

Marketplacer has been selected by Australian deal-discovery service Lasoo to power the company's new retail marketplace.

By Mitchell Hageman • 2 min read • Wed, 23rd Nov 2022
Is the Metaverse really the next big digital thing?
Gaming

Is the Metaverse really the next big digital thing?

The Metaverse, a shared 3D virtual environment, presents a challenge for location technology, says LocationTechNZ deputy chair Chris Morris.

By Shannon Williams • 3 min read • Tue, 28th Dec 2021
New Zealanders more willing to share location data following COVID-19 - report
Health Technologies

New Zealanders more willing to share location data following COVID-19 - report

Increasing understanding and willingness to share location data in New Zealand post-pandemic, says survey by HERE Technologies.

By Shannon Williams • 4 min read • Fri, 27th Nov 2020
Privacy: The real cost of “free” mobile apps
Data Privacy

Privacy: The real cost of “free” mobile apps

Sales of location targeted advertising, based on location data provided by apps, is set to reach $30 billion by 2020.

By Anushka Bandara • 4 min read • Thu, 21st Mar 2019
Calling all tech companies - The AFP are on the hunt for a new partnership
Digital Entertainment

Calling all tech companies - The AFP are on the hunt for a new partnership

Australia's Federal Police is calling on the technology industry to help improve public reporting capabilities.

By Julia Gabel • 2 min read • Mon, 15th Jan 2018

Stories from Other Regions

Location data stories

ShipEngine partners with what3words to boost delivery precision
Application Programming Interface

ShipEngine partners with what3words to boost delivery precision

ShipEngine partners with what3words to enhance delivery accuracy in the UK, integrating precise location technology into its API to boost eCommerce efficiency.

By Catherine Knowles • 3 min read • Fri, 26th Jul 2024
Gruntify appoints Peter Kinne as Chief Revenue Officer
Digital Transformation

Gruntify appoints Peter Kinne as Chief Revenue Officer

Peter Kinne appointed as Chief Revenue Officer of Gruntify to lead global sales, partner program, and customer care for the company. #technews #salesleadership.

By Zach Thompson • 2 min read • Fri, 16th Sep 2022
Location intelligence key to progressing smart cities
Smart Cities

Location intelligence key to progressing smart cities

The integration of location intelligence is vital for smart city advancements, say experts at a panel hosted by HERE Technologies in Singapore.

By Staff Writer • 3 min read • Wed, 30th Oct 2019