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Customer Journey Stories - Page 4

American Stories

Customer Journey stories

Attentive unveils AI tools to widen omnichannel push
Customer Experience

Attentive unveils AI tools to widen omnichannel push

Brands are being pushed to consolidate marketing tools as Attentive adds agentic AI features across SMS, email, RCS and push notifications.

By Joseph Gabriel Lagonsin • 4 min read • Last month

Global Stories

Customer Journey stories

ebankIT partners Daon on continuous identity checks
Biometrics

ebankIT partners Daon on continuous identity checks

Banks using ebankIT can now trigger extra checks when fraud risk rises, after AI-driven impersonation exposed gaps in one-off onboarding checks.

By Karen Joy Bacudo • 4 min read • This month
Dreamdata names Dave Kellogg to board, launches hub
Software-as-a-Service

Dreamdata names Dave Kellogg to board, launches hub

Marketing teams facing longer sales cycles will get more detailed revenue tracking as Dreamdata adds Analytics Hub and board veteran Dave Kellogg.

By Sofiah Nichole Salivio • 4 min read • This month
Parloa tops USD $50 million ARR after Series D boost
Customer Relationship Management

Parloa tops USD $50 million ARR after Series D boost

Enterprise adoption is moving from pilots to production, helping Parloa lift net revenue retention to 150% and pass USD $50 million ARR.

By Joseph Gabriel Lagonsin • 4 min read • This month
EU digital withdrawal rule adds pressure on returns
Digital Transformation

EU digital withdrawal rule adds pressure on returns

Retailers selling into the bloc face higher costs and slower refunds as EU rules require a visible digital cancellation option in checkout flows.

By Karen Joy Bacudo • 4 min read • This month
Navigating data challenges in China's E-commerce market
Customer Relationship Management

Navigating data challenges in China's E-commerce market

Brands risk blind spots and sanctions in China as fragmented platforms and tighter rules make customer data harder to use and move.

By Edmund Ng • 5 min read • This month
LinkedIn ranks second in AI citations for B2B searches
Digital Transformation

LinkedIn ranks second in AI citations for B2B searches

Buyers relying on AI tools are more likely to see LinkedIn than brand websites, with member profiles driving most citations in B2B searches.

By Joseph Gabriel Lagonsin • 4 min read • This month
McKinsey flags widening B2B gap as AI lifts leaders
Digital Transformation

McKinsey flags widening B2B gap as AI lifts leaders

Roughly one in three B2B suppliers still lack online purchasing, even as buyers and rivals increasingly shift spending and research online.

By Sofiah Nichole Salivio • 4 min read • This month
Sinch named Gartner leader in CPaaS for fourth year
Digital Transformation

Sinch named Gartner leader in CPaaS for fourth year

Enterprises are putting greater weight on fraud controls and identity checks as AI-driven customer messaging becomes central to CPaaS buying decisions.

By Mark Tarre • 4 min read • This month
Talkdesk launches proactive AI agents for retail, finance
Digital Transformation

Talkdesk launches proactive AI agents for retail, finance

Retailers and lenders could recover lost sales and automate compliance-heavy outreach as Talkdesk expands AI beyond inbound service tasks.

By Karen Joy Bacudo • 3 min read • Last month
QSIC launches dashboard for in-store ad performance
Digital Signage

QSIC launches dashboard for in-store ad performance

Retailers can now tie in-store ads to sales in real time, as QSIC seeks to make supermarket media easier to measure and buy.

By Joseph Gabriel Lagonsin • 3 min read • Last month

Stories from Other Regions

Customer Journey stories

AppsFlyer launches web measurement to unify attribution
Marketing

AppsFlyer launches web measurement to unify attribution

The new tool aims to help marketers track purchases across sites and apps, reducing attribution gaps as shoppers switch channels.

By Sean Mitchell • 4 min read • This month
AI contact centre analytics could boost Australian firms
Data Analytics

AI contact centre analytics could boost Australian firms

AI-powered analytics can cut avoidable calls, speed issue resolution and uncover product gaps before they dent customer satisfaction.

By Arthur Nowak • 4 min read • This month
Retailers make AI top priority amid cost pressures
Digital Transformation

Retailers make AI top priority amid cost pressures

Seven in 10 retailers expect growth next year even as labour costs and supply chain disruption push technology investment up the agenda.

By Sofiah Nichole Salivio • 4 min read • This month
Tutorial videos drive Australian purchases, study finds
Customer Experience

Tutorial videos drive Australian purchases, study finds

Practical how-to clips are now the key buying trigger for Australians, with social media driving 29 per cent of product discovery, research shows.

By Sean Mitchell • 4 min read • This month
AI tools used by 36% of grocery shoppers, survey finds
Digital Transformation

AI tools used by 36% of grocery shoppers, survey finds

Supermarkets may need to rethink product data and pricing as AI assistants shape how shoppers compare grocery deals before buying.

By Joseph Gabriel Lagonsin • 4 min read • This month
6pm is UK's busiest hour for online shopping deals
eCommerce

6pm is UK's busiest hour for online shopping deals

Shoppers are far more likely to click through to deals after work, with evening traffic also driving most mobile browsing, Hotukdeals said.

By Mark Tarre • 5 min read • This month