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Creative Technologies stories

Thanks to computers, humanity opened the door to an infinite world of creation and innovation. Creative Technologies encompasses a wide range of technologies related to computing and design, such as digital product design, digital content creation, advertising, as well as virtual reality.

With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
Canva founders

Canva launches AI 2.0 to turn prompts into editable designs

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Canva expands AI push with conversational design, task automation and workplace connectors in bid to become an agentic platform.
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Sound Devices unveils Astral Mini Plus & software updates

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Sound Devices adds Astral Mini Plus wireless transmitter as it rolls out firmware, SoundBase integration and cloud upload updates for 8-Series recorders.
Blackmagic design

Blackmagic adds Apple Watch control to iPhone camera app

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Blackmagic Design updates Blackmagic Camera for iOS with Apple Watch controls and ATEM integration, turning mounted iPhones into remote studio cameras.
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Alkami launches Engage to boost digital banking adoption

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Alkami rolls out Engage platform to help banks and credit unions track customer behaviour, improve onboarding and lift digital banking usage.
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Vylit launches 18+ creator platform led by Ami Gan

3 days ago
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Former OnlyFans chief executive Ami Gan and Kailey Magder unveil Vylit, an invite-only 18+ social network blending discovery, subscriptions and AI tools.
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FlightHub launches football flight search & travel hub

3 days ago
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FlightHub unveils football match flight search and a new travel content hub as it targets fans planning trips around tournament host cities.
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The Real World launches expert-approved Campus certificate

3 days ago
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The Real World rolls out expert-approved Campus Graduation Certificate to prove practical skills, as employers question the value of AI training.
Creative

Adobe unveils Firefly AI assistant to streamline creative workflows

3 days ago
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Adobe unveils Firefly AI Assistant to streamline multi-step creative workflows across Photoshop, Premiere and other apps, with public beta due soon.
Adobe explainer

Adobe just rewrote the rules of graphic design

3 days ago
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Adobe unveils Firefly AI Assistant to automate multi-step creative work across Photoshop and Premiere, as design roles shift.
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Adobe launches Firefly AI Assistant for creative apps

3 days ago
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Adobe adds Firefly AI Assistant and new editing tools as it deepens its push into agentic creativity across Photoshop, Premiere and more.
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Springboards launches Flint AI model for marketers

3 days ago
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Springboards unveils Flint, a novelty-focused AI model for marketers, as it refreshes its platform with new self-serve plans and wider access.
Jodie

ACAM launches search course as zero-click AI rises

4 days ago
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Australian Centre for AI in Marketing unveils four-week search strategy course as AI summaries drive fewer clicks and reshape brand visibility.
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Nearly 18% of marketing emails miss inboxes, study finds

4 days ago
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APAC marketers urged to tighten email deliverability as Sinch Mailgun study says weaker inbox placement is draining returns despite heavier AI adoption.
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Hyland appoints Lubor Ptacek as Product Marketing Chief

5 days ago
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Hyland names Lubor Ptacek Senior Vice President of Product Marketing as the software group sharpens its global AI product strategy.
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Has AAA gaming left portable too late?

5 days ago
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GTA 6's switch away from Nintendo Switch 2 at launch underlines a wider shift as studios rethink portable play, exclusives and hybrid gaming.
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8x8 wins Gold for Engage at New York design awards

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8x8's Engage platform has won Gold at the NY Product Design Awards, with judges praising its unified workspace for customer-facing staff.
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Ascendion named HFS market leader in agentic services

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Ascendion wins HFS market leader nod as agentic AI wins gains in legacy modernisation, testing and enterprise delivery.
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G2A partners with epay on gaming gift cards marketplace

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G2A teams up with epay to broaden its marketplace with hundreds of gaming and entertainment gift cards as demand for prepaid digital spending grows.
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Shoppers turn against AI social content, survey finds

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Shoppers increasingly prefer human-led social posts over AI-generated material, with Gen Z driving brands towards micro-influencers and niche creators.
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PayPal brings payment links to Canva's 265 million

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PayPal brings payment links into Canva for 265 million users, letting creators, entrepreneurs and small firms sell from designs with QR codes and checkouts.