Resellers stories
Manufacturers using PTC systems could gain tighter links between engineering and sales after Configit and NxRev formed a US partnership.
Merchants may gain a clearer view of how Global Payments links hardware, software and payments as it takes Genius on a 40-stop US tour.
The hire signals Okta's push to widen its channel reach in APJ as AI adoption raises demand for tighter identity controls.
Routine software purchases are still bogged down by high-touch sales processes, even though most buyers would happily check out online.
Growth across Europe and a fresh acquisition drive are now on the table for Distology after Foresight backed the cybersecurity distributor's buyout.
Partners across EMEA and APAC gain a route into AI coding and DevSecOps projects as SonarQube checks aim to cut security and governance risks.
Rising memory and storage costs are pushing prices higher, threatening European PC shipments as buyers delay refreshes.
Rising AI-driven phishing attacks are pushing ANZ organisations towards post-perimeter defences, as Netpoleon widens Cofense access through its channel network.
New lifecycle, quoting and messaging tools aim to help channel partners spot deals sooner and cut manual work across sales and renewals.
The programme aims to help enterprises deploy AI more securely and integrate it into existing workflows as adoption accelerates globally.
Customers can now buy TrendAI's security tools against existing AWS spend, as Marketplace sales hit USD $1 billion globally.
Partners across Asia Pacific will gain broader access to IBM products and support as Tech Data adds six markets to its regional network.
The trip aims to keep resellers aligned as cyber security demand shifts and vendors rely on local partners for sales and support.
The appointment signals Auvik's push to sell more AI tools and expand through partners as it targets growth across existing accounts and new markets.
Ireland's channel partners gain a single route to HPE's broader networking portfolio as Climb takes on the expanded distribution role.
Businesses can now test LG's commercial displays and software in Singapore before committing to wider roll-outs across Asia.
Fragmented project and finance tools are leaving most large UK builders without a fully integrated view of costs, risk and progress.
UK and Ireland resellers gain a steadier observability pitch as ManageEngine seeks recurring revenue through Climb Channel Solutions.
Hybrid offices across India should gain easier access to Rapoo's cameras and headsets after Trustech became its exclusive national distributor.
Higher prices and better navigation have turned robot vacuums into a profitable home-appliance category for retailers and resellers.