Fluent Commerce stories
Fluent Connect uses AI to speed retail integrations
Tue, 13th Jan 2026
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digital transformation
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cx
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martech
Fluent Commerce unveils Fluent Connect, using AI to slash retail system integration times from months to days across key platforms.
Fluent Commerce adds AI A/B testing to order sourcing
Mon, 12th Jan 2026
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devops
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cx
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martech
Fluent Commerce is adding AI-driven A/B testing to Fluent Order Management to optimise retailers' sourcing logic on live orders in real time.
Retailers optimistic about AI but full deployment remains distant
Fri, 5th Dec 2025
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martech
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commerce systems
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supply chain
Over two-thirds of retailers expect agentic AI to boost efficiency by 2026, but only 8% have fully integrated it into their operations so far.
JD Sports upgrades Hibbett's US stores with new order system
Sat, 22nd Nov 2025
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digital transformation
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martech
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commerce systems
JD Sports is rolling out Fluent Commerce's order system across 1,000 US Hibbett stores to boost inventory visibility and omnichannel fulfilment options.
Fluent Commerce unveils server to boost AI in retail queries
Thu, 13th Nov 2025
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digital transformation
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martech
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commerce systems
Fluent Commerce launches MCP Server to link AI agents with retail backend systems, speeding up order queries and boosting customer service efficiency.
Fluent Order Management launches on Google Cloud Marketplace
Thu, 2nd Oct 2025
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digital transformation
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cx
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martech
Fluent Commerce has launched its Fluent Order Management solution on Google Cloud Marketplace, simplifying procurement and boosting global retail operations.
Fluent Commerce partners with Intelo.ai to enhance AI logistics
Fri, 15th Aug 2025
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martech
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commerce systems
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supply chain
Fluent Commerce partners with Intelo.ai to integrate AI agents into its order system, boosting efficiency and cutting costs amid rising US tariffs.
Cost of living & supply chain woes top retail concerns
Fri, 25th Apr 2025
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cx
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martech
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commerce systems
Retailers name the cost of living crisis their biggest challenge in 2025, with 56% citing it as the main concern amid economic uncertainty, says Fluent Commerce.
Exclusive: How Fluent Commerce is shaking up the OMS industry
Mon, 15th Apr 2024
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martech
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commerce systems
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ai
In an exclusive, Fluent Commerce's Chief Strategy Officer, Jamie Cairns, illuminates how the Australian firm is revolutionising how global businesses manage orders and inventory.
ALDO chooses Fluent to simplify its customer experience
Thu, 4th May 2023
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martech
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commerce systems
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supply chain
Multinational retailer ALDO Group implements a new distributed order management system from Fluent Commerce for omnichannel order fulfilment.
Fluent Commerce appoints Pranatharthi Haran as APAC Managing Director
Tue, 26th Apr 2022
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cx
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martech
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commerce systems
Fluent Commerce appoints Pranatharthi Haran as APAC managing director, responsible for leading Sales and Operations in the region. #software #leadership.
Fluent Commerce appoints Pranatharthi Haran as APAC managing director
Tue, 26th Apr 2022
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cx
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martech
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commerce systems
Fluent Commerce appoints Pranatharthi Haran as APAC managing director, bringing breadth of experience from SAP and IBM.