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Gen X influencers spark brand interest as social media booms

Tue, 29th Apr 2025
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Gen X influencers aged 45+ are gaining traction as brands invest in mid-life creators to engage diverse audiences across TikTok, Instagram, and Facebook.
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Starburst appoints Jitender Aswani to lead engineering for AI push

Wed, 23rd Apr 2025
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Starburst appoints Jitender Aswani as SVP of Engineering to lead global teams and enhance its AI-driven data platform development.
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Meta enhances safety with new features for teen accounts

Wed, 9th Apr 2025
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Meta has announced expanded safety features for its Teen Accounts, enhancing privacy and parental controls for users under 16 amidst growing online safety concerns.
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AI platform Glu launches to streamline ecommerce creativity

Wed, 9th Apr 2025
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Glu, an AI-driven platform for ecommerce, has officially launched in the Asia-Pacific, promising to streamline content creation and enhance brand consistency.
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Facebook data shows ageing user base & engagement trends

Thu, 27th Mar 2025
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A new analysis by SOAX reveals Facebook's ageing user demographic, with over 10% of its American and UK users now aged 65 and above, highlighting significant shifts.
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New Zealanders spending more time online than ever

Thu, 20th Mar 2025
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A new study by InternetNZ reveals half of New Zealanders now spend four or more hours online daily, with significant usage noted among younger adults.
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Social media dominates Australia's digital landscape in 2025

Wed, 26th Feb 2025
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A new report reveals almost 78% of Australians use social media for brand discovery, driving a 12% rise in advertising spend to USD $4.26 billion.
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Gen's report reveals surge in cyber threats for Q4 2024

Wed, 19th Feb 2025
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Gen's Q4 2024 Threat Report reveals a staggering 2.55 billion cyber threats were blocked, with 321 threats emerging every second, highlighting alarming trends in online fraud.
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Facebook faces decline among UK's younger users

Thu, 13th Feb 2025
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Research shows Facebook's grip on young Brits is waning, with 70% of those aged 18-24 reducing their use, favouring platforms like TikTok and Instagram.
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KOMI Group reports 45% annual turnover growth in 2025

Fri, 7th Feb 2025
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KOMI Group has announced a remarkable 45% rise in annual turnover, bolstered by a 77% surge in Q4 revenues, as the Manchester-based digital media firm plans US expansion.
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Shirofune integrates LinkedIn Ads into ad platform suite

Wed, 29th Jan 2025
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Shirofune has integrated LinkedIn Ads into its platform, enabling efficient campaign management alongside major ad platforms like Google and Facebook.
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Meta shifts to user-driven content moderation model

Thu, 9th Jan 2025
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Mark Zuckerberg has unveiled Meta's new community-driven content moderation model, igniting controversy over its potential to worsen misinformation online.
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Phishing attacks rise in 2024 with AI-driven tactics

Fri, 3rd Jan 2025
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Cybersecurity experts report a sharp rise in phishing attacks in 2024, with 94% of organisations affected and AI tactics in 67.4% of incidents.
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Kaspersky alerts businesses to complex Facebook scam

Fri, 27th Dec 2024
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Kaspersky warns of a sophisticated phishing scam targeting businesses using Facebook, with emails impersonating Meta for Business to steal account access.
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Global Internet traffic up 17% in Cloudflare's 2024 review

Thu, 12th Dec 2024
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Cloudflare's 2024 Year in Review reveals a 17% rise in global Internet traffic, with Google maintaining its top service status for the third year running.
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Cyberattack spreads malware via Facebook ads in Europe

Wed, 20th Nov 2024
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Bitdefender Labs has uncovered malicious advertising campaigns on Facebook, tricking users into downloading a harmful extension disguised as a Bitwarden update.
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Bitdefender reveals malvertising campaign targeting Meta

Fri, 1st Nov 2024
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Bitdefender has revealed a widespread malvertising campaign targeting mainly middle-aged males in Australia, exploiting Meta business and personal accounts.
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Influencers reshape Southeast Asian eCommerce market

Wed, 9th Oct 2024
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A new report reveals that influencer marketing is crucial for eCommerce growth in Southeast Asia, significantly impacting consumer behaviour in Singapore.
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Bitdefender unveils first comprehensive security for creators

Mon, 9th Sep 2024
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Bitdefender launches Security for Creators to guard YouTubers, digital professionals, and influencers against cyber threats like account takeovers, fraud, and malware.
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Navigating new territories: New tools for online safety

Fri, 30th Aug 2024
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Meta NZ ramps up efforts to safeguard online users, introducing advanced features to protect teens, enforce age verification, and blur sensitive content.