Customer retention stories - Page 4

Customers profess loyalty but quietly walk away over price, experience or ethics, exposing how fragile many brand relationships have become.

Freshworks names AI-focused marketer Kady Srinivasan as CMO to sharpen its global brand and go-to-market engine in crowded SaaS markets.

AI is transforming loyalty from points to real-time, personalised journeys as super apps and agentic engagement engines rapidly take hold.

Skipping email verification can throttle your campaigns, wreck deliverability, and quietly bleed customers from every send you make.

Flawed, fragmented data is wasting time, money and AI potential; firms must fix ownership, visibility and tooling to restore trust.

Sage's Gretchen O'Hara says trust and agentic AI will determine which channel partners win, grow and keep customers by 2026.

Record Black Friday online sales risk hollowing out profits as soaring returns, refunds and BNPL queries squeeze retailers' margins.

With tariffs climbing and margins squeezed, businesses are turning to precise address data to cut delivery costs and avoid customs delays.

Supply chain failures now cost consumer brands over USD $12bn a year, driving complaints, lost business and a scramble to boost resilience.

Intel 471 promotes Amy Minyard-Bishop to CRO and Steve Micallef to CTO as it scales cyber threat intelligence amid surging global demand.

UK saw the highest global Black Friday growth at 16%, driven by loyalty spend, AI tools, and personalised retail experiences, outpacing US and ANZ markets.

E-commerce firms are urged to view payments as profit drivers, with C-suite support key to boosting revenue and enhancing customer experience, says Ecommpay.

Hello Klean has secured GBP £1.5 million in debt funding from fintech firm re:cap to boost its global expansion and product innovation.

Online retailers see a Black Friday traffic and sales surge, but only 22.6% of new customers return within a year, highlighting loyalty challenges.

Amplitude launches AI Feedback, a tool that uses AI to turn scattered customer feedback into clear, actionable insights across multiple channels.

AI, social media, and flexible payments like BNPL will shape festive shopping as 69% of consumers trust AI to assist their Black Friday and holiday purchases.

PvX reveals most teams misjudge scaling, showing top cohorts reach >150% net ROAS by M12, highlighting consistency and long-term growth over fast payback.

Forrester predicts a 30% cut in display ad spend by 2026 as audiences shift to entertainment platforms and AI search reshapes marketing budgets.

Auxia launches a redesigned AI marketing platform with a unified workspace, integrating content, decisioning, and insights for streamlined campaigns.

Wayflyer launches Hosted Capital, enabling platforms to embed finance offers directly into apps, boosting revenue and easing access to funding for businesses.